Discovery

Discovery

Sunday, September 14, 2014

Myth and Cyberspace - Mosco

Mosco – Myth and Cyberspace
Net Technologies do not appear in their mythic period.
-        But when they become banal, part of the everyday.
-        Evaluate myths on what the reveal and what they conceal.

A Myth is:
-        A captivating fiction,
-        A unfillable promise.
-        An untrue or popular take.
-        A fictitious person or object.

Technological Sublime – Overwhelming feeling that a technology can solve social problems.
-        Burke – The sublime.
-        Arendt – Social spheres and the promise of progress.
-        Produces feelings we can only see one way.
-        Achieves transcendence through astonishment, awe and terror.

Information Superhighway as a Myth:
-        A lot of hype.
-        Promising services people don’t need.
-        Builds on myth surrounding earlier technologies.
o   Situates itself in larger narratives.

Internet Myth:
-        That it will lead to a new sense of community, education and democratic communication.

Myths:
-        Help people de3al with contradictions in social life that can never be resolved.
-        How do we retain our individuality while fully participating in a collective society.
-        The wish to control our circumstances while needing to give up control for a democratic society.
-        Wish to retain day to day routine while breaking out of the banality of live.

Myths do not resolve issues:
-        But the provide scalability that we can talk about them.

To understand a myth is to figure out why it exists.
-        Why is it important.

Myth inflects human values with ideology.

Cyberspace makes myth.

Myth is a way of knowing, and or presenting knowledge.

Myth is enacted in cyberspace, but cyberspace contributes to the myth making.

Myths are fed by the sense we are leaving on age for another.

Learing about myth means learning to tell big stories.

Inoculation:
-        Admission of a little evil in a myth to protect it from greater attack.

The denial and transcendence of history:
-        Becomes powerful with inoculation.
-        Encourages people to ignore history.

A current myth is history isn’t relative.
-        We can now choose friends and associates rather than being at the mercy of where we were born.
-        Communication is becoming cheaper w/availability to all.
-        Information was scarce, now it is available to everyone.

According to myth – the information age transcends politics because it makes power avialbe to everyone.

Myths sustain themselves when embraced by power.

Bricoleur: Someone who takes bits and pieces of narratives and fashions tory telling for their agenda.

Myths persist in the face of powerful evidence that they do not embody a underlying reality.

Computer Metaphors:
-        the digital library – instant access to information.
-        The information highway.
-        Electronic commerce
-        Virtual community.
-        Digital ecology
-        The narrative stream.
These metaphors are useful, but they do not transcend to myth.


Mosco, V.  (2004).  Myth and Cyberspace.  In The Digital Sublime: Myth, Power, and Cyberspace. 17-53.

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